Horizon
Commercial Production
2023
Overview
A sleek, cinematic product launch commercial for Vela Financial Group's new digital banking platform, designed to position the brand as the future of finance.
When Vela Financial Group launched their new digital banking app, they needed a commercial that communicated innovation, trust, and simplicity, all in under 60 seconds. Rolen Studio developed a concept built around the idea of clarity, clean visuals, precise motion graphics, and a single confident voice guiding viewers through the future of their finances.
Info:
Year
2023
Scope
Commercial Production
Client
Vela Financial Group
Categories
Commercial
Credits:
Director
Karim Al-Rashid
Director of Photography
Liam Foster
Editor
Raya Moussa
Motion Graphics & VFX
Elena Russo
Voiceover
David Calloway









